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Dear Customer
Welcome to the all new BG Internet marketing newsletter. We've spent years telling people that they should build relationships with their clients by providing them with valuable information, now we're actually doing it!
Our new website is all about Internet marketing and aims to keep visitors up to date with what is going on in this exciting arena. The Resource Centre brings you the most interesting Industry news, as well as examples of Hot topics and Solutions to common problems and, of course, the obligatory Blog.
We hope that you find it interesting. Please let us know what you think.
Kind regards
Tom
From the Resouce Centre this month
Industry news
The UK Internet Boom - 2007 was another boom year for the Internet in the United Kingdom. Almost 37 million people went online in an average month—that’s over 60% of the population. Click for the Full story ...
Strong Spend Ahead for E-Mail Marketing - Spend on email marketing will grow by 75% by 2012 with CRM spending doubling. Click for the Full story ...
Google generates $2.53bn in UK advertising sales - Google has reported that it generated advertising sales of $2.53 billion in the UK last year. Click for the Full story ...
Is TV Time Caught in the Web? - Ever since US Internet usage became widespread, marketers have been tracking online usage to see if Web time was coming at the expense of TV time.. Click for the Full story ...
Hot topics
Search Engine Marketing - this guide gives a thorough insight into the world of SEM, a recommended read. Click for the Full story ...
Selected UK Internet Statistics 2008 - it's a never ending race to keep up with the latest stats on Internet use. Click for the Full story ...
Blogs
Multi-tasking rewards integrated activity - a look at how properly integrated marketing works with changing teenage surfing habits. Click for the Full story ...
Making Facebook work (or not!) - how do you make marketing mileage out of social networks. Click for the Full story ...
In hard times, turn to the web - the measurability of Internet marketing will make it popular with marketers as budgets are tightened. Click for the Full story ...
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Relevant resources ...
UK Buyers Research Online FirstStudy: Kids Are Master Multitaskers On TV, Web, Mobile
The New European Internet Hot Spots
UK Online Advertising Strides On
Mobile web use reaches tipping point
Squidoo - the next big thing?
Facebook, meets blog, meets Wikipedia - a Squidoo lens is a place where "experts" offer their guide to the web.
Visit my Squidoo lens, or someone else's.
Guide to Internet Marketing
You hear about it, you probably talk about it, but what is it? Our bluffers guide to Internet Marketing will help you to understand what it's about and, more importantly, how it can help your business.
The online opportunity in 2008
Increased activity and changing behaviour mean the Internet is the place to be this year. If you can understand what this means for your business, you will unlock the opportunity.
