Advertising

The big brands have taken to the Internet and are leading the way.

Below is a list of articles gathered from across the internet relating to advertising, listed with the most recent first. Please use the search facility (top right) if you are looking for something in particular.  

Stephen Fry reveals extent of his Twitter power

2009-11-11

LONDON - Stephen Fry has for the first time described the extent of his Twitter power, claiming that his recommendations can crash websites within seconds....

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Google Wave rolls out app store

2009-10-28

Google is launching an app store for its real-time communications tool, Wave, which is currently being trialled by a restricted number of users.The internet giant confirmed plans to roll ou...

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Twitter search deal: five things you need to know

2009-10-22

LONDON - The deal between Twitter and search giants Google and Microsoft to blend the microblog into their search results will have a big impact on the search marketing indu...

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Online advertising overtakes TV spend in the UK

2009-09-30

The Guardian reports that television advertising has been the UK's leading advertising medium for almost 50 years - but with people in the UK now ...

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Online ads to make up 15% of all spend in 2010, says GroupM

2009-09-22

Global internet ad spend will grow to $65bn (£39.8bn) in 2010, accounting for 15% of all ad spend, according to a study by GroupM. The...

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Online Ad Spending Slows but Grabs Market Share

2009-09-21

US ad spending expected to recover slowly in 2011 and 2012 ...

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Is digital display too cheap for its own good?

2009-09-15

Are you a marketer who hasn’t been engaging in online display? Well, now may be the time to join your fellow brand managers and make use of one of the most effective ad ...

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Ad Shift Throws Blogs a Business Lifeline

2009-09-13

SAN FRANCISCO — Lisa Sugar began blogging about celebrity gossip in her spare time four years ago. Now she and her husband, Brian, have a little media empire called, sensi...

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Twitter ad move welcomed by experts

2009-09-11

Twitter’s decision to change its terms of service to “leave the doors open for advertising” has been welcomed by the digi...

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Google steps in to save papers with micropayments

2009-09-10

LONDON - Google is developing an online micropayment system aimed at making it easier for newspapers and other content providers to charge for their content....

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